I've been saying this for years but no one has yet decided to be the first to try it with the 968. Just as a latest example of marketing psychology, Peloton bikes whose average price was about $ 1,200 and whose sales were sluggish, prompted the CEO to DOUBLE the price ( without any changes to the bike ) just as an experiment to see what happens, and guess what ?! Sales are surging at the new $ 2,400 price point like never before. My 968 tip which I'll be selling , is really not a shining example of the model, so I can't ask silly money for it , but if I were to consider selling the other car, as an experiment I'd list it at $ 75 K or even more , just for the heck of it . Don't laugh , I was recently offered $ 50 K for it , and flatly turned that down without even a blink / second thought . That car is not for sale , at any price ( well, maybe short of $ 250 K ) , but some of you with 968s which are in great shape, and if you're who willing to part with them, should an offer you can't refuse materialize, might want to list it for some absurd price at perhaps double the market value, and see what happens . You could be the catalyst for these cars value to surge . Remember the mentality of the buying public ; if it's unusually expensive there here must be a good reason for that . It worked for Peoloton, and for several other companies before them, so why not for private sales also ?
I may actually test that theory with my house and list it at triple the market value , since the real estate buying frenzy here has lost any sense of rhyme or reason , logic, common sense , and all that ..
